It’s quite the picture: Lainey Wilson performs in a club with fewer than 100 seats and sings a song that’s so new she needs one of her fellow performers — Post Malone, of all people — to hold her cellphone so she can read the lyrics off the screen.
That was the setting when Wilson took part in a songwriters-in-the-round event on June 17 at Nashville’s vaunted Bluebird Cafe. It was, she says, the first time she had performed “4x4xU” live.
“I didn’t even know the chords,” she recalls. “I was just making them up that night.”
The song would make its way into the public sphere when Broken Bow released the track and its accompanying video to digital service providers on July 4, ahead of the Aug. 23 street date for her album Whirlwind. On Aug. 26, “4x4xU” officially went to radio via PlayMPE, continuing a trend she has unintentionally developed with prior singles “Heart Like a Truck” and “Wait in the Truck,” a collaboration with HARDY.
“For so long,” she says, “I was like, ‘I’m not going to write about trucks.’ That’s what everybody does. [But] every single one of my biggest songs is about a damn truck. I couldn’t help it, but I guess you just write what you know. And the truth is, trucks are a big part of my childhood and even with the way that I live now, I’m always up and down the road.”
Appropriately, Wilson wrote “4x4xU” on the road when she played Indianapolis’ Gainbridge Fieldhouse on Nov. 1, 2023, in conjunction with the 96th annual FFA Convention. The event cultivated some of her creative mindset for the day.
“I was excited to be at the FFA Convention,” she reflects. “My daddy started one of the very first FFAs at Louisiana Tech in Ruston. It just felt cool. It felt like, ‘Man, I want to kind of write a song about my people. I want to write a song about keeping my people close.’ ”
It was not the first thing on the menu. Co-writers Aaron Raitiere (“You Look Like You Love Me”) and Jon Decious helped her craft a cheeky light-funk piece, “Ring Finger,” first. Once that was completed, they found themselves with a small pre-concert window, and they were all game for a whirlwind attempt at something else.
“We didn’t have more than 30 or 40 minutes,” Decious says. “She had to go be a superstar, you know, in 50 minutes.”
Decious wasted no time — as they strummed guitars on the bus, he brought up the “4x4xU” hook he had developed during a brainstorming session.
“I spend, gosh, several hours a week just title-hunting, I call it, and that was one that I just kind of came across,” he says. “It sort of reminded me — like, I’m a big Prince fan, and you know how he would put numbers [in titles] and also, instead of writing out ‘you,’ he would just put the letter ‘U.’ ‘Nothing Compares 2 U’ is a good example. That’s kind of cool, but I don’t see it too often in country.”
Wilson turned the “4x4xU” hook into a gently ascending melody, very close to the way Decious had imagined it, and the phrase became the opening line of the chorus. The next line, “From the bayou to Kentucky,” enhanced the truck’s travel vibe in a personal way.
“She’s from the bayou, and we’re from Kentucky,” Raitiere says. “We were putting all these little, little, little nuggets in there. Hopefully people hear it on the second listen or something.”
Those two lines had a subtle verbal tie — the “4×4 by you” sounds like the “bayou” — and they added a few more locations in the rest of the chorus. They changed those communities on the second verse, covering New York, Los Angeles and a couple of cities with quirky names.
“We just wanted to get them all over the place,” Raitiere says. “And then Timbuktu; I been putting Timbuktu in songs for a while. Kalamazoo rhymes with Timbuktu. Those just seem like weird words. I actually had somebody come up to me from Kalamazoo and say they were so proud to have Kalamazoo in another song.”
When they formed the opening verse, they instinctively took a cinematic approach. The plot’s lens focused first on the singer, riding shotgun in the moving vehicle, then on the guy in the driver’s seat, who has his “hands 10 and two on this heart of mine.” That’s one of those nuggets Raitiere cited, the steering-wheel numbers setting up the four-by-four to come.
They parked the car in verse two, dropping their speed “90 to nothing,” once more feeding more numbers into the text. By the time they reached the bridge, the plot seemingly left the vehicle, pointing the camera toward the sun, the stars and the moon.
“I love that contrast,” Decious says. “You know, four-by-fours, the idea of it is so down home and so tangible, but then the idea of space and time is very intangible. So I love the contrast of those. I think it was just an accident that we went there, a happy accident.”
When Wilson brought “4x4xU” to producer Jay Joyce (Eric Church, Miranda Lambert), the track was layered during tracking at the Neon Cross Studio with multiple keyboards, including soulful electric piano and churchy organ sounds. The bridge received special treatment with a revised set of more ambitious chords and a fermata — an extended hold as pieces of electronica create otherworldly atmospherics.
“Jay does this a lot,” Wilson says. “He kind of takes you to outer space. He’ll kind of take you somewhere up in the clouds, and then when you’re coming back into that chorus, it’s almost like he brings you back down to Earth. When you can get both of those feelings — when you can feel grounded and rooted, like your feet are on the ground but also feel like your head is in the clouds — to me, there’s something really special about being able to feel both in a song.”
One other unusual moment in “4x4xU” occurs in the last half of verse two, with the band breaking into double time, directly contrasting with the “slow motion” lyric.
“That was my one production note,” Wilson says. “I was like, ‘What about if we kind of dug in right here and got a little sexy on it?’ And Jay was down for it.”
The fan base reacted strongly to “4x4xU,” and it continues its steady upward movement on the charts, reaching No. 28 in its sixth week on the Country Airplay list dated Oct. 19 and No. 32 in its fifth week on the corresponding Hot Country Songs. Just as importantly, it has a key role in Wilson’s concerts.
“I still felt like we were missing something that was a big moment, a put-your-hands-in-the-air, sway-back-and-forth kind of thing,” she says. “Truthfully, it’s all about the live show.”
